Intentionally Natural Your Home of Authentically Natural Beauty and wellness
Leading with intention
About Us
At Intentionally Natural, we believe that embracing natural beauty and wellness should be effortless, effective and straightforward for everyone. You shouldn't need to be an industry expert to navigate the world of natural beauty, health and wellness with confidence. Finding truly natural and organic products should not require deciphering complex scientific terms or Latin ingredient names on labels.
Intentionally Natural was created to bring you ease, transparency, clarity, and peace of mind. Whether you're seeking authentically natural beauty, skincare, personal care, or organic health and wellness solutions. Here you will find only the purest, safest, and most effective products that champion exclusively natural ingredients.
We are here to help you to find what you need and uphold your values without being misled. First and foremost at Intentionally Natural, we are here to help you! By providing you with only the best in authentically natural and organic beauty and wellness.
connection you to 100%
Natural Beauty and Wellness
We are dedicated exclusively to authentically natural beauty, health, and wellness. We are unwavering in our commitment and pursuit to bring you only the most effective and safest 100% natural beauty, health and wellness products.
Consider us your very own industry insiders here to help you navigate with confidence the world of natural and organic beauty and wellness. Our carefully curated and ever-growing collection reflects our dedication to sourcing the finest natural and organic products from New Zealand and around the globe.
Intentionally Moving Beyond Clean Beauty
We exceed the boundaries of the “clean beauty movement” by providing a true sanctuary of natural beauty, health and wellness. You can trust that there are no synthetic, toxic, or harmful ingredients hidden here. Each item has been hand-picked to ensure it is 100% natural, safe, and effective.
Expertise and Commitment
With her background in organic cosmetic formulation and skin science, combined with her dedication to creating positive change our founder Lara is on a mission to provide you with transparency and ease. At Intentionally Natural, you will discover a meticulously curated selection of proven natural beauty, skincare, health, home and wellness products. Allowing you to confidently choose products that align perfectly with your needs and values.
Ensuring transparency
Our natural only promise
Every product we offer in our carfully curated collection is made exclusively from 100% natural, organic, or naturally derived ingredients. We ensure that these ingredients are ethically and sustainably sourced, harvested and are 100% cruelty free.
So, you can be sure each component in a formulation or material use has been chosen to enhance the product's effectiveness and your well-being while treading kindly on the planet. Ultimately guaranteeing that what touches your skin and nourishes your body is 100% natural, safe, and effective.
No Harmful Ingredients
All our products are 100% free from:
animal testing, BHA, BHT, Coal Tar Dyes, Cocoamide, DEA, DPB, Formaldehyde, Mineral oils, Parabens, Paraffin, Parfum/ Fragrances, PEGS, Phenoxyethanol, Petroleum, Phthalates, SLES, Silicone, SLS, Sulphates, Synthetic ingredients, Talc, Tricolsa, Neurotoxins including Aluminum, Led & Mercury
We promise to provide only the best, purest, and safest products for all your health, wellness and beauty needs.
LARA FOUNTAIN
Our Founder
“As a certified natural skincare and cosmetics formulator, I know just how beneficial taking a natural approach to beauty and wellness is. With all the grey area in the beauty + wellness industry Intentionally Natural is a place solely dedicated to connecting you with the best of authentically natural, safe and effective skincare, beauty and wellness free of all hidden nasties. Whatever your reasons for taking a natural approach you deserve complete ease, transparency and certainty that you are only getting the best of 100% natural and organic skincare, beauty + wellness."
Cruelty free
All products are 100% cruelty free
Sustainable sourcing
Our brands formulate with 100% sustainably & ethically sourced ingredients
100% natural products
Our products are formulated with only 100% natural, organic or naturally derived ingredients
