20% Off Sitewide Birthday Sale
T&Cs apply. Offer valid 1–14 November 2025. Discount automatically applied at checkout. While stocks last.
Intentionally Natural means you never have to choose between what works & what’s truly natural.
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Vanessa Megan
Astaxanthin & Marine Collagen Skin Boost
Organic Beauty Awards Best Collagen Powder, powered by peptides, HA, astaxanthin + superfoods.
Get Glowing
Clinically Proven. Naturally Formulated.
Metamorphosis Skincare
Award-winning skincare that naturally targets menopausal skin. Formulated with phyto-actives, peptides + ceramides for radiant, visible results.
Transform Your Skin
Your Skin Needs. Solved Naturally.
Menopausal Skin
Dry Skin
Sensitive Skin
Acne & Blemish-Prone Skin
Aging Skin
Oily / Combination Skin
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Pure, Potent, Award-Winning
Discover Niue Honey Harvested from the pristine island of Niue, this award-winning organic raw honey is prized for its purity, taste and natural properties. A true marvel of nature.
Health & Wellness Essentials That Help You Thrive Naturally
Adaptogens
Supplements
Superfoods
Antioxidants
Organic Herbal Tea
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Trusted Natural Brands. Intentionally Curated for You.
100% natural, results-driven and consciously made to meet your needs naturally. Our brands align with your values, so you can shop with confidence.
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Choosing with intention means your impact goes further
With every order, you’re supporting vetted, traceable environmental initiatives including CO₂ removal, carbon-positive delivery, ocean plastic recovery, reforestation and bee repopulation on a global scale — caring for your health and the planet with ease.
Let customers speak for us
from 489 reviewsCustomer service that is hard to find these days and makes you want to be a loyal customer.
So wonderful to find natural products for my highly sensitive children. After doing a lot of research I am so pleased to be completely sure that there are no nasties or worries about using Intentionally Natural Products. Such great service & totally feel like I can trust the product & this company to look after the little things in life that make the biggest difference. Definitely recommend trying these products.
Great gifts! Especially when you know they are natural, free of chemicals and toxins.
I love that this brand is packed with all natural ingredients that leave you and your little ones feeling amazing. It is so hard to find 100% natural products free of nasty chemicals and toxins. Thank you so much, I will definitely be back for more :)
Omg, I am so glad I found your website!! Your website is not only stunningly beautiful, it also has every thing I need for my combination-semi-tantrum skin and dry scalp/oily hair situation. I have been on the hunt for good natural products for ages! I keep lapsing back to the chemicals as it’s so hard to find a reliable stockist (where natural is their main game) and for them to have available what I need. Some of these brands you carry are my faves and at such great prices. I’ve just placed an order and look forward to being a regular. Thank you! Also, cool that you have recipes - I am going to try making that gorgeous beet salad!
In a world of growing online maze and names less, faceless responses- Lara and Intentionally Natural were the only ones who came back to me promptly and delivered what I was looking for. Excellent service, incredible brand. Fair prices. Will continue to order. Thanks so much.
Nice to find 100% natural products. No nasty chemicals/toxins. Their website was easy to use. I was able to get all-natural products in one shop and the items came quickly. Thank you.
Such a beautiful range of natural beauty products! fabulous service & speedy delivery. Will definitely purchase again
I have been very pleased with my 2 purchases I have made. The NEO oil and hyaluronic have been godsends!
Service was great & swift delivery wonderful
These products feel like you are putting liquid gold on your skin.
Total indulgence , such a treat . I love it all
It's amazing to bea able to shop for products and know that are natual and free of nasty ingredients. Intentionally Natural ticks all the boxes as they offer the most beautiful product that work! While also being enviromentally friendly. The customer service is so personal and professional with delivery being prompt and relible!. Their care and attention to service is second to none adn I love the free samples each time, it's such a treat.
IN Season: Shop Summer Essentials
Natural beauty and wellness essentials for summer — curated to keep your skin glowing, energy lifted and body hydrated with ease.
Inside the INsights Journal: Latest Beauty, Health & Wellness Articles
Beauty Insights:
The nature of natural beauty.
Expert skincare tips, ingredient spotlights and trusted DIYs. Everything you need to nourish radiant, healthy skin naturally and effectively.
Health + Wellness:
Natural solutions for your highest health.
Your in-depth guide to feeling your best every day with ingredient education, trusted product insights, and simple wellness rituals to support your wellbeing naturally.
Behind the Brand:
In good company we keep
Knowledge is power. Here’s your insight into the purpose, people and principles behind our curation of brands built on intention, ethics and values that truly align.
Recipes:
Nourishment made easy.
Simple recipes rich in superfoods, adaptogens, wholefoods and flavour. Making a food as medicine approach easy, delicious and achievable.
New Zealand’s Home for 100% Natural Beauty & Wellness
Every product we curate is made exclusively from 100% natural, organic or naturally derived ingredients — never synthetic, never “nature identical.” Each is cruelty-free, ethically sourced and proven effective, so you can feel confident in every choice. Learn More →
We honour nature with every step. From compostable or recyclable packaging to carbon-neutral delivery, your order arrives with care for both you and the planet. A complimentary natural treat is always included — our way of saying thank you. View Our Sustainability Commitment →
Whether you’re seeking product recommendations, ingredient insights, or help choosing what’s right for you, we’re here. As a proudly small, independent NZ business, we guide you with genuine care — every step of your natural journey. Contact Us →
100% Natural
Pure by standard, not by claim. Never synthetic, always natural.
Sustainably Sourced
Ingredients chosen with care for nature and your wellbeing.
Forever Cruelty-Free
Compassion without compromise. Never tested or exploited.
Intentionally Curated. Naturally Proven.
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